Robin Stam portfolio

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	<title>Robin Stam portfolio</title>
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	<pubDate>Fri, 19 Oct 2018 10:18:34 +0000</pubDate>
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		<pubDate>Fri, 19 Oct 2018 10:18:33 +0000</pubDate>

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Robin Stam - Freelance Copywriter

25+ years of experience70+ Awards and nominations
250+ TV commercials
	
	
Ah, you're the type of person who likes to read before scrolling to the work below. That's great. We have something in common. As a copywriter, I love to read... and write. Most of the time you'll see me writing TV commercials, social media content or making an AI-generated film from scratch. Or I could think of an integrated campaign. In my long career, I've been doing this for the best agencies in New York, Stockholm, Brussels, Amsterdam and Hamburg. In 2016, I've started my freelance adventure. No country is too far. No agency is too small. Just take a look at my work and get in touch if you want me to think of great ideas for you.
	

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		<pubDate>Fri, 19 Oct 2018 10:18:34 +0000</pubDate>

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Work


	365 campaign
IKEA

What did we get ourselves into? After winning the most prestigious pitch of the year in the Netherlands, we’ve made a campaign in which we’ve broadcasted a new TV commercial every day. Think of it as a never ending shooting while writing new scripts in between.Agency: LEMZ AmsterdamMedia: IntegratedAwards: Silver Eurobest, silver Epica, Nomination ADCN Netherlands, Nomination Tomorrow Awards


	MutspendeRed Cross GermanyWhen we sold this idea to the client I told the team: “Honestly guys, I don’t think this is going to win awards, but if you have a beautiful campaign like this in your portfolio, it doesn’t matter.” &#38;nbsp;Mutspende turned out the most award winning campaign I’ve ever made. And the most beautiful one.Agency: Jung von MattMedia: IntegratedAwards: Bronze Cannes Lion, 2 silver Clios, silver and bronze Eurobest, gold and bronze AME award, GWA healthcare award, shortlist ADC Germany


	&#60;img width="2339" height="3099" width_o="2339" height_o="3099" data-src="https://freight.cargo.site/t/original/i/013bc5388cd72039f614d9824d0a72c3467ce91dae8b2797c650b9b8ad791cc6/organ-donor-ad-hi-res.jpg" data-mid="26794873" border="0"  src="https://freight.cargo.site/w/1000/i/013bc5388cd72039f614d9824d0a72c3467ce91dae8b2797c650b9b8ad791cc6/organ-donor-ad-hi-res.jpg" /&#62;

	ObituaryRe-born to be Alive
I’ve met the client during an award show in Brussels and he told me how grateful he was for this ad. And how it helped his small organization get the exposure it needed. This meant a lot to me. And it proved that when you have a good idea, print is still effective and very well alive.

Agency: Duval Guillaume BrusselsMedia: PrintAwards: 2 gold New York Festival Awards, 1 bronze Clio Awars, 1 Bronze Eurobest, 2 silver CCB Awards, Standard solidarity Award, Newspaper Award, nomination Kinsale Shark Award
	

Patrick the ExtraTelenet
Sometimes the best actors are not actors. We’ve chosen a real extra for this commercial and gave him the main role. Best decision ever. In a supporting role is Roel Vanderstukken, a famous actor and singer from Belgium.Agency: Duval Guillaume BrusselsMedia: TV commercialAwards: Bronze Cannes Lion, nomination Eurobest, nomination CCB Belgium

	
	Einmal Sport. IntersportIntersport“The client wants something new and courageous”. I’ve heard that a hundred times before but this time they weren’t kidding. The result is an epic 9-Minute dystopian film about a society where sports is forbidden. But no matter what the barriers are, sports will always survive. A bold statement in times of political instability.Agency: Jung von Matt/SportsMedia: Film

8 Pauli

The creation of a subculture
Is this even advertising? Well, it’s more than that: in 2014 I decided to give a stage to electronic music artists who make music with Gameboys, Commodores and other retro gaming consoles. The party concept 8 Pauli was born and it was the start of something really big and my entrance into the nerd-scene in general and the underground&#38;nbsp; electronic music scene in Hamburg.Media: event organization, event marketing, electronic music, posters, online films, social media.


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Ass-end of the WorldHome24.deA hilarous commercial that makes people rethink driving all the way to IKEA. With over a million hits on YouTube, this commercial became viral even before it ran on television.Agency: Jung von MattMedia: TV commercial
	U3 FieteGovernment of Hamburg

How to turn an old subway train into a bicycle? For the city of Hamburg, we decided not only to make a traditional advertising campaign to tell people that cycling in Hamburg is great, we also developed a new product: the U3 Fiete. The result of an excellent teamwork with art-director Sebastian Groebner and a very experienced strategic team at JvM/Sports.Agency: Jung von Matt/Sports.Media: Product development, integrated, activation, social media,
	

	&#60;img width="1654" height="2339" width_o="1654" height_o="2339" data-src="https://freight.cargo.site/t/original/i/8083ce1b0d7d2d325cfcc2f1b553ea3104fcecd573727193fded929c2f374b98/delijn-nature-ad.jpg" data-mid="231895013" border="0"  src="https://freight.cargo.site/w/1000/i/8083ce1b0d7d2d325cfcc2f1b553ea3104fcecd573727193fded929c2f374b98/delijn-nature-ad.jpg" /&#62;
	Supporting natureDe Lijn (public transport)Thanks to great reactions on LinkedIn, this classic print ad I’ve made for the Belgian public transport company is in my portfolio. Simplicity still works. Print still works. &#38;nbsp;Agency: Duval GuillaumeMedia: PrintAwards: nomination Newspaper Awards.

	ChameleonVertigoBefore generative AI, people already made crazy stuff. They just crafted it with patience instead of prompts. One of the best was the animator Cyriak and I had the honor to make this weird commercial with him.Agency: Duval GuillaumeMedia:TV commercialAwards: who cares? Cyriak made this.
	

	&#60;img width="3470" height="4841" width_o="3470" height_o="4841" data-src="https://freight.cargo.site/t/original/i/f7ab9f6bc7c225c6c0681e4f8693cc97e48d7bf3ac3681cd6ecb4e747462acf2/Cannes_Tea_letzte_Version1.jpg" data-mid="233160565" border="0"  src="https://freight.cargo.site/w/1000/i/f7ab9f6bc7c225c6c0681e4f8693cc97e48d7bf3ac3681cd6ecb4e747462acf2/Cannes_Tea_letzte_Version1.jpg" /&#62;
	Good night teaKneipp15 years after creating this ad, it still got thousands of views on social media. A simple idea is timeless. And it got me my first shortlist in Cannes while I was still in the Miami Ad School.Agency: Jung von MattMedia: PrintAwards: shortlist Cannes Lions.


Data for DeedsVodafone
To communicate that datavolume at Vodafone can be shared, you could make a traditional campaign. Instead, we’ve created an app that makes people experience this on their own.Agency: Jung von MattMedia: Digital, appAwards: Bronze LIAA Awards

	Vodafone Educative WIFIVodafoneHow can you motivate children in Germany to do their homework? By rewarding them with free WIFI. With this simple idea I got my first D&#38;amp;AD awards.Agency: Jung von MattMedia: activation.Awards: 2 D&#38;amp;AD Pencils, Bronze New York Festivals.
	

&#60;img width="2048" height="1152" width_o="2048" height_o="1152" data-src="https://freight.cargo.site/t/original/i/946658d5484b92b8446662c83373a25f09f8a3cc3f05a0aee51f44b5cee649dc/y29ch4hkhxn3oo4njgfa.jpg" data-mid="26648968" border="0"  src="https://freight.cargo.site/w/1000/i/946658d5484b92b8446662c83373a25f09f8a3cc3f05a0aee51f44b5cee649dc/y29ch4hkhxn3oo4njgfa.jpg" /&#62;


	#RivalhugClient: FIFA

Can advertising unite even the biggest of rivals during the FIFA World Cup 2018? We proved it’s possible. #Rivalhug is the biggest activation campaign that FIFA ever launched. It was the reason why fans all over the world suddenly embraced each other.

Agency: Jung von Matt/Sports
Media: Integrated 
Awards: Hasthag Sports Award.


	From Pong to DoomThe Mad Bitter/8-PauliCreativity is not just limited by your job title. I might be a copywriter but I made the music (under my artist name The Mad Bitter) as well as the animations for this epic music video. From Pong to Doom shows the entire history of classic computergames in a little more than three minutes. All animations were drawn by hand and all music was made on a Nintendo Gameboy.
Media: Animated music video, digital Awards: More than 10 official selections for international film festivals
	

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Gumshoe OOH
IllustrationPublicisOne Netherlands was working on the Gumshoe campaign, a multiple award winning campaign in which they made a sneaker out of recycled chewing gum. And I had the honour to be part of this. As an illustrator! For their outdoor campaign they used the pink holders to collect chewing gum.Media: OOH, illustration.Awards: Bronze Epica Award, 2 nominations Eurobest.
	Go South Africa!Animated short filmTogether with director Robbert-Jan Vos and animator Renske Mijnheer, we’ve made a beautiful animated short film for the 2010 Fifa World Cup in South Africa. I’ve written the screenplay for the movie and I’ve also helped cutting out lots of cardboard puppets during the animation process.
Media: Animated short film&#38;nbsp;Awards: Winner Forster Film Festival, nomination VERS Award, nomination Viral Video Award Berlin, nomination Holland Animated Film Festival.
	

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